[Review] General Mills Limited Edition Strawberry Cheerios

Please, General Mills. I’m begging you. Don’t do this. Not this way.

When I learned that Limited Edition Strawberry Cheerios were coming out this spring, I was excited. I hadn’t heard much about them, so I decided to do a little research. I didn’t find much information, other than this article reporting that General Mills was rolling out Strawberry Cheerios this spring and Pumpkin Spice Cheerios in the fall…and what’s that? Multigrain Cheerios with Peanut Butter are being discontinued?

This is the way my beloved Peanut Butter Cheerios end?! Not with a bang, but with a single sentence buried in a 100-word news story? I’m devastated. Those Cheerios let me indulge in the taste of peanut butter AND get 16 grams of whole grain. What other peanut butter cereal can do that? (Answer: Reese’s Puffs.) Well, if Peanut Butter Cheerios have to die for these Strawberry Cheerios to live, it better be worth it.


Okay, it might be worth it. Just look at that box. That might be the most beautiful cereal box I’ve ever seen in my life. We’re off to a great start.

As always, General Mills boasts no artificial flavors and no artificial colors in these Limited Edition Strawberry Cheerios. One thing’s for sure: any strawberry flavor in this cereal is going to be 100% real. Sure enough, the ingredients list strawberry puree–a welcome change from the freeze-dried berries used in other cereals.


These Cheerios have a good strawberry taste at first, sweet and actually somewhat “fresh.” An oat-heavy taste quickly follows, but this actually isn’t such a bad thing because the strawberry flavor is so lightly sweet that they work quite well together. I do wish the strawberry flavor had been a tiny bit stronger, as the aftertaste is mostly the plain Cheerios flavor with a bit of strawberry hiding in the background.


I usually eat my cereal dry, but for the sake of a fair review, I doused some Strawberry Cheerios into a bath of ice-cold milk. The milk brought out more of the sweet strawberry flavor, softening the tart “fresh” flavor. The cereal pieces hold their shape in milk quite well, and don’t soften too quickly. The best part: there’s a perfectly balanced pool of strawberry milk at the end. What’s not to love?

General Mills, if you must lay my cherished Multigrain Cheerios with Peanut Butter to rest, I’m glad you’ve chosen Strawberry Cheerios to replace them. Just do my heart a favor and take the “Limited Edition” tag off of them, okay? I don’t think I can handle losing another cereal this year.

Item: General Mills Limited Edition Strawberry Cheerios
Price and Place of Purchase: $3.98 at Walmart
Nutrition Facts (serving size-3/4 cup): 110 calories, 15 calories from fat, 2 grams of fat, .5 grams of polyunsaturated fat, 1 gram of monounsaturated fat,  120 milligrams of sodium, 80 milligrams of potassium, 22 grams of carbohydrates, 2 grams of dietary fiber, 8 grams of sugar, 12 grams of other carbohydrates, 2 grams of protein.
In a Nutshell: Natural strawberry flavor shines, and gets better in milk. Aftertaste leans toward “oaty” Cheerio taste, though. Peanut butter + whole grains = healthy. “Limited Edition” products cause more heartache than any romantic relationship.
Overall Score: 8 out of 10

Our friends over at Junk Banter and Cerealously also reviewed General Mills Limited Edition Strawberry Cheerios. Check it out!

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