[Review] General Mills Blueberry Tiny Toast Cereal

My first experience with General Mills’ new Tiny Toast cereal was pretty great. But let’s not forget: General Mills launched not just one, but two new miniature bread-shaped cereals. Since you all have (nobody has) been anxiously awaiting Part II of my Tiny Toast review, let’s dive right in!

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Confession time. I’ve nearly finished an entire package of Blueberry Pie Oreos already (really guys, it’s that damn non-resealable package), and will soon need something else to address my blueberry fix. Given how much I enjoyed the strawberry version, I’ve got high hopes for Blueberry Tiny Toast. No pressure, lil’ guys! But really, no pressure because I’m going to eat this cereal regardless.

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I was hoping this would be an easy review to write. Same cereal, just different flavors, right? Unfortunately, that’s not the case. Have you ever watched a really great original movie (Jaws, Caddyshack, Dumb and Dumber), then watched the sequel and it just wasn’t as good (Jaws 2, Caddyshack II, Dumb and Dumber To)? If General Mills ever starts a film production division, “Strawberry” would be the beloved classic in the Tiny Toast series, and “Blueberry” would be the forgettable follow-up.

Blueberry Tiny Toast cereal has the same attractive box design and the same great toast-flavored base as Strawberry Tiny Toast. What it lacks, however, is the same burst of sweetness and tartness. There’s a generically sweet “berry” flavor, and a tiny hint of tanginess at the end of each bite, but frankly, the sugar crystals carry most of the flavor. The blueberry taste, which apparently comes from blueberry powder (I guess that’s a thing?) isn’t nearly as complex as its strawberry counterpart.

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Remember that “fading flavor” issue I mentioned when I tried Strawberry Tiny Toast with milk? That problem is amplified with the blueberry variety. The fruit taste is already subdued, and because the little blueberry flavor that is there comes in the form of a powder coating, it virtually disappears in milk. Luckily, I was still able to enjoy the underlying toast flavor and the relatively basic sweetness provided by the sugar crystals.

Just to make sure that my senses weren’t deceiving me, I went back and ate some more Strawberry Tiny Toast to compare. As I had remembered, the strawberry flavor definitely popped. The blueberry flavor, on the other hand, doesn’t. The elaborate fruit taste in Strawberry Tiny Toast is obvious from the first spoonful. With Blueberry Tiny Toast, I kept eating them not because they were outrageously delicious, but because I was hoping I would pick up on some distinct semblance of blueberry.

If you’re choosing between the two flavors, I would definitely reach for Strawberry Tiny Toast. In my opinion, its complexity makes it much more enjoyable all the way through to the last drop of milk. I would, however, recommend Blueberry Tiny Toast if you ever wanted to create something like this:

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Oh yes I did.
Item: General Mills Blueberry Tiny Toast Cereal
Price and Place of Purchase: $4.39 at Cub Foods
Nutrition Facts (serving size-3/4 cup): 120 calories, 3 grams of fat, 1 gram of saturated fat, .5 grams of polyunsaturated fat, 1.5 grams of monounsaturated fat, 120 milligrams of sodium, 50 milligrams of potassium, 22 grams of carbohydrates, 1 gram of dietary fiber, 9 grams of sugar, 12 grams of other carbohydrates, 2 grams of protein.
In a Nutshell: Same great toast flavor. However, blueberry flavor isn’t as strong as the strawberry version, and not nearly as complex. I should probably stop stuffing my Oreos with cereal.
Overall Score: 6.5 out of 10

Our friends at Junk Banter and Cerealously also reviewed General Mills Tiny Toast Cereal. Check them out!

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